Inside Product in GCCs
Who Builds, Who Decides, Who Owns?
September 24, 2026
About the Report
Inside Product in GCCs presents a research-led synthesis of perspectives from senior Product, Technology, and GCC leaders across industries and markets, examining how Product teams are evolving within Global Capability Centers. The report moves beyond the presence of Product teams to examine where decision rights sit, how teams build customer context, and how Product connects to business outcomes.
Structured across ownership and decision rights, customer proximity, business impact, Product talent, and AI, the report explores how GCC Product organizations can evolve from execution support towards greater influence, accountability, and end-to-end ownership.
Curated for GCC leaders, Product and Technology leaders, enterprise sponsors, and ecosystem partners.